Finally, for any advertising campaign, enough money must be spent to provide a media schedule for ad frequency, the most important element for ad memorability. Like all effective marketing support, it must be built upon a solid positioning strategy. Advertising must also be credible, unique, and memorable in order to work. Advertising must be interruptive - that is, it must make you stop thumbing through the newspaper or thinking about your day long enough to read or hear the ad. Advertising must work with other marketing tools and business elements to be successful. Regardless of the method, all your advertising should be clear and consistently reflect the unique positioning statement of your business.Īdvertising is communication intended to inform, educate, persuade, and remind individuals of your product or businesses. Ideally, advertising should capture the prospective customers attentions attention and entice them to use your product. Effective advertising reaches potential customers and informs them of your products or services.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |